Following on from my previous entry “does server location affect google search ranks?“, I was curious as to whether the speed of a server would affect the search ranks.
Reading through the web I can’t find a definitive answer. So instead, I’m resorting to a logical argument.
Would it make sense for Google to reward sites with faster servers?
In short, YES!
Allow me to put forth a theory:
You have your very own website at yourwebsite.com. Your site is becoming more popular by the day and you decide to look for a better hosting deal. You notice that servers in the Netherlands are cheap, so you pay your first month’s rent and move your website on over. A couple months down the line, you notice you aren’t getting as many hits from Google search.
Conclusion: Google thinks your site is for the Netherlands.
